Tweet Buffer I was watching a high-profile national television show recently when the host gave the guest he was interviewing complete control of the interview – a.k.a. a rare break; the reporter asked the guest to tell the audience exactly what they should do in a specific situation. A perfect PR opportunity for this guest [...]
Read moreTweet Buffer Grooming the Next Generation for Success was seen last night on ABC’s new reality show ‘The Secret Millionaire’. It was more than rewarding to see Dani Johnson on the show having had the pleasure of personally working with her promoting her book and helping her craft her brand message into as many media [...]
Read moreTweet Buffer It was bound to happen any day, so not much shock here… PWC Study: More TV Now Viewed On Computer Than TV I found this finding from the study interesting: “Not surprisingly, the 44 and under crowd do the majority of that digital viewing, but even the 45-59 age group was close to [...]
Read moreTweet Buffer If you have a story you want to tell, you want press. Top rated press. At the end of the day, interviews will help you exponentially reach more people with your message. There are many approaches to landing a national interview; however, there’s one important way that’s discussed less frequently in today’s new [...]
Read moreTweet Buffer Video rules, especially on the web. Are world class production values even necessary anymore? Is TV a dying medium? Social Media marketing is the magic bullet we’ve been waiting for (or is it?) Fasten your seatbelt. A new year is upon us! To go to the next level, ministries will have to bust [...]
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Book Marketing Tactics for Quality versus QuantityMarch 24, 2013, 1:17 am