Church Strategy
Every church community has a unique story.
Yes, there is something to be said for consistent advertising, hip technology and design, crowd-drawing events, and the latest church growth strategies. But not one of those traditional marketing methods will mean anything if you can't simply tell people who you are.
And that starts with knowing who you are.
Everything talks – your media, your programs, your staff, your facilities, your congregation. Everything. What are they saying about you?
It is said that Michelangelo, while sculpting, would "chip away the stone to release the sculpture that is trapped within." In a similar way, we must peel away the distracting clutter, the mixed messages and the misleading voices to get to the core of your message. The essence of your story. That is what people will connect with.
The Vaughn Street team has decades of combined experience working with, and inside, some of Americas most respected and innovative churches. Our perspective can help you navigate cultural changes without compromising core values.
It's not about trends - it's simply about clarifying vision and removing common obstacles to growth and health.
"To be always
relevant, you have to say things which are eternal."
-Simone Weil
Contact us for a discussion of your needs by using the special inquiry form here.
For Para-Church Organizations:
Church Relations: Making an impact in our
culture today certainly involves connecting with people in
local churches, and their leaders. We are on the same
team. But bridges need to be built between the sometimes "mysterious" world
of churches and those called to serve the Body of Christ
at large. There are sometimes false perceptions of conflicting
interests, which in God's Kingdom don't really
exist. The Vaughn Street team brings you a wealth of experience
and perspective on both sides of this challenge to create
connections that touch more people, and expand your platform.
In other words – make friends with churches.
