I was all of 22 years old in this photo, living and working as a publicist in NYC, when I had the great honor of working on a project with Dick Clark: P.K. McCary’s Black Bible Chronicles. I remember I was nervous, and excited, and so ‘green’ as I met him at a restaurant in Soho. He [...]
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Or are you comfortable with your brand? Yeah, I know the word “brand” means different things to different people. But for this discussion, let’s say brand = logo, photo, and web site. If someone handed you the keys to a new Bentley automobile or a seaside villa, how would you feel when you walked up [...]
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Today the world mourns the loss of Christian artist Thomas Kinkade. Whether you liked his art or not, it can be said that he painted the idealistic in his depictions of perfect little cottages, beautiful townspeople, and light bursting everywhere with color. The paintbrush gets a lot of grace. Mostly, we accept that its purpose [...]
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A few years ago, I had a position at a church where I was in charge of communications. As the church grew, I personally emailed about a hundred people each week. Most of these emails contained a request for an investment of time, so getting a “yes” was extremely important. Recently I contributed an article [...]
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Besides you, who is talking about your ministry this month? Why should the people on your mailing list share anything from your ministry with a friend or family member? Have you communicated a REASON for talking with others? Have you given them a WAY to share? Or even talked with them ABOUT sharing words of life [...]
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