Tweet Buffer From Wikipedia: In philosophy essence is the attribute or set of attributes that make an object or substance what it fundamentally is, and which it has by necessity and without which it loses its identity. The concept originates with Aristotle, who used the Greek expression to ti ên einai, literally ‘the what it was to be’, or [...]
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Tweet Buffer I was watching a high-profile national television show recently when the host gave the guest he was interviewing complete control of the interview – a.k.a. a rare break; the reporter asked the guest to tell the audience exactly what they should do in a specific situation. A perfect PR opportunity for this guest [...]
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Tweet Buffer Recently on a trip to NY City with our PR guru team members Scott & Julie we visited Ground Zero. It’s hard not to be overwhelmed by it. To my surprise, the amazing Freedom Tower is already 78 floors above ground. One report says it is advancing about one floor per day! As [...]
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Tweet Buffer Who are these guys? I don’t know, but they want your input. OK, I DO know who they are. The updated Vaughn Street website is mostly the work of a long-time member of our team (like, since he was in a crib next to his CFO-mom’s desk at the office!) … Evan Vaughn, [...]
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Tweet Buffer The Huffington Post, founded in May 2005 as a liberal answer to The Drudge Report, has become one of the largest online news sources in the United States drawing around 25 million visitors per month. Regardless of one’s conservative or liberal stance, many brands, authors, and personalities would love to have 25 million [...]
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Book Marketing Tactics for Quality versus QuantityMarch 24, 2013, 1:17 am